2020年10月13日，苹果宣布the iPhone 12. At the same keynote, Apple announced that the iPhone 12 will no longer come with a charger. As expected, this move was not well received by the tech community.

环境。

As of the iPhone 12, Apple will only include a lightning to USB-C cable in the box. Apple is doing that to reduce waste. According to Apple users already have 700 million lightning headphones and over 2 billion power adapters, that’s not even counting 3rd party power adapters. That’s a lot of waste.

By removing the lightning headphones and power adapters from the box, Apple claims that they can reduce carbon emissions and the mining of precious materials. The removal of these items makes the iPhone boxes smaller. Allowing Apple to fit 70% more iPhone in a shipping pallet. Thus, reducing carbon emission in its global logistic chain.

Apple estimates that these changes will result in a reduction of 2 million tons of carbon emission annually. For context, the美国环境保护局估计典型的乘用车产生近4.6吨碳排放。这意味着苹果每年有效地清除了约45万辆汽车的碳排放。

Reception.

这些变化是由科技界的混合接待来满足的。

Some people believe that these changes are good. They already have tons of power adapters in a drawer somewhere. They just don’t need any more power adapters. Therefore, this move does indeed reduce waste.

然而，大多数科技界对这些变化做出了负面的反应。声称如果苹果确实具有环境意识，他们应该包括USB-A电缆的闪电，而不是USB-C电缆的闪电。这是因为大多数人没有USB-C电源适配器。除了iPhone 11 Pro外，Apple总是用USB-A端口运送电源适配器。这意味着大多数人被迫购买新的电源适配器。

生态系统。

该陈述的问题在于他们正在孤立地谈论iPhone。他们方便地忽略了大多数人将拥有多个Apple设备的事​​实。也许是iPad或Mac甚至旧iPhone。他们未能考虑到苹果的生态系统的知名度。

If you have an iPod, iPhone, or iPad, the cable that comes with the iPhone doesn’t really matter. These devices all use the lightning port. So, it is likely for you to have a couple of lightning cables lying around. Those cables will work just fine with the iPhone 12.

If you have a Mac or iPad Pro, the lightning to USB-C cable included with the iPhone 12 is actually a nice addition. The power adapters for these devices have a USB-C port, so you will be able to charge your new iPhone. But there’s more. Since there are only USB-C ports on the Mac or iPad you can now connect your iPhone 12 to the Mac or iPad with the cable that’s included in the box. No more 3rd party accessories. One famous criticism of the Apple Ecosystem is that you can’t connect your iPhone to the Mac using the cable included in the box. Not anymore!

Imagine if instead of a lightning to USB-C cable, Apple included a lightning to USB-A cable with the iPhone 12. That cable will work fine with most existing Apple power adapters but it won’t work with your Mac or iPad Pro or their power adapters. The net result is that you are more unlikely to be able to charge your brand-new iPhone 12.

我认为，包括使用iPhone 12进行USB-C电缆的闪电不是苹果公司试图迫使用户购买新的电源适配器。相反，它使您更有可能使用当前的设备/设备为新iPhone充电。此举是出色的，因为苹果没有给您一些您已经有可能拥有的东西（USB-A电缆），而是您可能没有的东西。

安卓。

在进入下一节之前，我只想快速谈到Android情况。

Since 2017, most Android phones use USB-C. It is highly likely that these phones will come with USB-C power adapters. If these users switch to iPhone, they won’t need to buy a new power adapter. Because the iPhone 12, comes with a lightning to USB-C cable.

Price.

Protecting the environment is only one of the benefits of removing the lightning headphones and power adapter. Removing these items allows Apple to sell iPhones at a lower price. This is hard to notice given that the iPhone 12 is $130 more expensive when compared to the equivalent iPhone 11. Yes, the iPhone 12 is more expensive but it provides better value. The iPhone 12 is equipped with an OLED display, a much-needed upgrade over the aging iPhone 11 LCD. It also comes with 5G. Not just the sub-6 variant but the mmWave variant as well. These features more than make up for the price increase.

要获得更好的图片，让我们看一下iPhone 12 Pro和iPhone 12 Pro Max。乍一看，专业人士的成本与过去的iPhone 11专业人士相同。但是iPhone 12 Pro和iPhone 12 Pro Max默认情况下具有128GB的存储空间。这是一个50美元的价值，这是根据iPhone 12上从64GB升级到128GB的成本。与等效的iPhone 11 Pros相比，256GB和512 GB型号的价格也便宜50美元。意思是，无论您选择哪种存储选项，都可以节省$ 50。

But there’s more.

您可以获得5G连接，并获得Sub-6和MMWave支持。这是一个100美元的价值，这是根据将像素4A 5G从低下升级到mmwave的成本。而且不要忘记，您还将为这两种型号提供更大的显示。iPhone 12 Pro的6.1英寸和iPhone 12 Pro Max的6.7英寸。

因此，无论您购买哪种iPhone 12 Pro，与同等iPhone 11 Pros相比，您的额外价值超过150美元。这是世界上不断上涨的旗舰价格的罕见景象。归根结底，如果这意味着我以更少的速度获得更好的iPhone，我宁愿苹果抛弃闪电耳机和电源适配器。

话虽如此，忽略房间里的大象是错误的。当然，我说的是5G。5G尚未广泛使用。即使在覆盖范围的区域，与4G相比，5G的速度也不会更快。而且甚至不要让我开始MMWave。我看不到使用MMWave的重点。您必须真正靠近5G塔才能获得MMWave，即使那样，WiFi也不会更有意义吗？

如果我们完全忽略了5G，那么iPhone 12阵容仍然比去年的iPhone 11阵容更好，尽管幅度相当细。

权衡。

如前所述，不包括一双闪电耳机和电源适配器苹果可以显着减少碳排放和珍贵材料的采矿。我相信这些变化是善意的。但是，当您查看科技界的反应时，您会开始注意到一些东西。这些变化令人困惑。

The removal of these items makes it more difficult to buy an iPhone. It makes the buying decision more complicated than it should be. Instead of buying an iPhone and having everything just work. Now people need to consider if they can charge their devices. It is not hard to imagine a situation in which someone somewhere was not able to charge their brand-new iPhone 12.

使客户体验复杂化以实现更好的环境友善是明智的吗？

我相信这是一个值得的权衡，因为我关心环境。毕竟，这是我们唯一的家。betway娱乐官网

但是对于苹果来说值得吗？

我不知道。这就是为什么我热切地等待苹果的下一个季度财务电话。

你的想法？